| Course Name | Strategic Management |
| Code | Semester | Theory (hour/week) | Application/Lab (hour/week) | Local Credits | ECTS |
|---|---|---|---|---|---|
| BA 508 | Fall/Spring | 3 | 0 | 3 | 7.5 |
| Prerequisites | None | |||||
| Course Language | English | |||||
| Course Type | Elective | |||||
| Course Level | Second Cycle | |||||
| Mode of Delivery | - | |||||
| Teaching Methods and Techniques of the Course | ||||||
| Course Coordinator | ||||||
| Course Lecturer(s) | ||||||
| Assistant(s) | ||||||
| Course Objectives | To explain, interpret and manage the set of managerial decisions and actions, reactions as well as interactions which all determine the long term , midterm and short terms performance of a corporation whether it is local, national or international and to guide business leaders seek, find and adapt most unique way of working for each organization for corporate success. Also, to establish understanding for transforming knowledge from different cases experienced to new cases of businesses and organizations. |
| Learning Outcomes | The students who succeeded in this course;
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| Course Description | This course covers topics related with business policy BA 508 |
| Related Sustainable Development Goals | |
|
| Core Courses | Χ |
| Major Area Courses | ||
| Supportive Courses | ||
| Media and Managment Skills Courses | ||
| Transferable Skill Courses |
| Week | Subjects | Required Materials |
| 1 | Introduction to course syllabus Strategic management; Video: TED.com | |
| 2 | What is strategy?; Basic Concepts of Strategic Management | Porter, M. 1996. What is strategy? HBR, Vol. November-December, 61-78. |
| 3 | Environmental Scanning and Industry Analysis | Case(s) and In Class Studies |
| 4 | Internal Scanning; Organizational Analysis; Group and in-class discussions | Case(s) and In Class Studies |
| 5 | Environmental Scanning PESTEL ANALYSIS | Case(s) and Online Examples |
| 6 | Strategy Formulation: Situation Analysis and Business Strategy; SWOT/TOWS Matrix & Business Strategies; Mission/Vision Statement | Case(s) and In Class Studies |
| 7 | Strategy Formulation: Corporate Strategy, Organizational Culture | Case(s) and Formative Presentation Homeworks |
| 8 | Strategy Formulation : BCG Matrix | Case(s) Online Examples |
| 9 | Strategy Implementation: Organizing for Action; Group and in-class discussions | Summative Presentation Homeworks |
| 10 | Midterm | Case(s) and formative presentations |
| 11 | Evaluation and Control; Group and in-class discussions | Case(s) and formative presentations |
| 12 | Balance Score Card | |
| 13 | STUDENT PRSENTATIONS: STRATEGIC MANAGEMENT PROJECT | Group Presentation |
| 14 | STUDENT PRSENTATIONS: STRATEGIC MANAGEMENT PROJECT | Group Presentation |
| 15 | Review of the Semester | |
| 16 | Review of the Semester |
| Course Notes/Textbooks | |
| Suggested Readings/Materials | Related books and journals. |
| Semester Activities | Number | Weigthing |
| Participation | ||
| Laboratory / Application | ||
| Field Work | ||
| Quizzes / Studio Critiques | ||
| Portfolio | ||
| Homework / Assignments | 1 | 10 |
| Presentation / Jury | 1 | 30 |
| Project | 1 | 35 |
| Seminar / Workshop | ||
| Oral Exam | ||
| Midterm | 1 | 25 |
| Final Exam | ||
| Total |
| Weighting of Semester Activities on the Final Grade | 4 | 100 |
| Weighting of End-of-Semester Activities on the Final Grade | ||
| Total |
| Semester Activities | Number | Duration (Hours) | Workload |
|---|---|---|---|
| Course Hours (Including exam week: 16 x total hours) | 16 | 3 | 48 |
| Laboratory / Application Hours (Including exam week: 16 x total hours) | 16 | ||
| Study Hours Out of Class | 15 | 2 | 30 |
| Field Work | |||
| Quizzes / Studio Critiques | |||
| Portfolio | |||
| Homework / Assignments | 1 | 40 | |
| Presentation / Jury | 1 | 35 | |
| Project | 1 | 30 | |
| Seminar / Workshop | |||
| Oral Exam | |||
| Midterms | 1 | 40 | |
| Final Exams | |||
| Total | 223 |
| # | Program Competencies/Outcomes | * Contribution Level | ||||
1 | 2 | 3 | 4 | 5 | ||
| 1 | Being able to contribute to the institution the participant works for and the logistics sector by the use of the knowledge and abilities gained during the education period; and manage change in the institution and the sector | X | ||||
| 2 | Reaching a competency about contemporary business and technology applications in the area of logistics and supply chain management and analysis and strategy development methods | X | ||||
| 3 | Being able to create opportunities by combining supply chain management with information technologies and innovative processes by the use of the interdisciplinary courses the participants take | X | ||||
| 4 | Having the ability to develop creative solutions by working on global logistics and supply chain subjects and realizing these by the use of their project management knowledge | X | ||||
| 5 | Having the knowledge, abilities and capabilities required for effective logistics and supply chain management by the use of a problem and case analysis based learning | X | ||||
| 6 | Being able to examine logistics and supply chain processes with the management science viewpoint, analyze related concepts and ideas by scientific methods | X | ||||
| 7 | If continuing to work in the academia, having the necessary information on logistics applications; if continuing to work in the sector, having the necessary knowledge on conceptual subjects | X | ||||
| 8 | Being able to specify appropriate research questions about his/her research area, conduct an effective research with the use of necessary methods and apply the research outcomes in the sector or the academia | X | ||||
| 9 | Being able to follow the changes and developments in the sector the participant works in, in order to keep his/her personal and professional competence updated and develop himself/herself when necessary | X | ||||
| 10 | Be experts in the fields of logistics and supply chain with the help of the sector-focused education they receive | X | ||||
| 11 | Have the necessary capabilities to pursue doctoral studies in national and foreign institutions. | X | ||||
*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest
